Extraordinary ·30 October 2024·1 outlet
HealthNow rebranded as Extraordinary
HealthNow took the name Extraordinary in October 2024, three years after Steve Zinsli founded it, and widened from health spending into an employee benefits card.
We backed Extraordinary because employee benefits are still delivered through clunky reimbursements and one-size-fits-all schemes, while employers want flexible perks their staff will actually use. The card and app turn a manual admin burden into a controlled, spend-when-used product, which aligns cost with real usage and lifts take-up. Zinsli had already proven the model in health and wellbeing before widening it.
- Company
- Extraordinary, www.extraordinarypay.com
- First reported
- 30 October 2024
- Outlets
- RNZ
Who covered it
- Tech start-up HealthNow rebrands to ExtraordinaryRNZ, 30 October 2024
Headlines and links belong to the publications that wrote them. Everything above this line is ours.