Stickybeak ·15 October 2020·1 outlet
Stickybeak raised seed funding for its survey business
Stickybeak raised a seed round in October 2020, reported at about half a million dollars. The platform tests products, campaigns, packaging and concepts with real consumers recruited through social channels, and returns results in hours rather than weeks.
We backed Stickybeak because marketers make constant decisions that deserve real consumer input but rarely get it, since traditional research is too slow and too costly. The team came out of a research agency and knew exactly where the incumbent process breaks. As brand and product teams move more research in-house, the market for a tool built the way marketers actually work keeps growing.
- Company
- Stickybeak, www.stickybeak.co
- First reported
- 15 October 2020
- Outlets
- NZ Herald
Who covered it
- Stickybeak raises seed money for its disruptive survey businessNZ Herald, 15 October 2020
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